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Pulse vs Plausible

Same privacy.
Plus the money loop.

Plausible proved that analytics can be simple and respectful — we're fans. But if you spend money on ads, traffic numbers aren't the answer; cost per conversion is. Pulse keeps the cookieless, lightweight model and closes the loop from campaign to spend to revenue.

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 PlausiblePulse
Cookieless, no consent banner needed✓✓
Lightweight script (< 1 KB)✓✓
GDPR / CCPA-ready by design✓✓
Goals & custom events✓✓
Funnels✓✓ on every plan, including Free
Revenue on eventsRevenue goals✓
Ad spend → cost per conversion (CPA)✗✓
ROAS per campaign✗✓
Weekly Money Report (marketing P&L email)✗✓ kill / scale / watch verdicts
Money-aware anomaly insightsTraffic spike notifications✓ priced in €, with evidence
Self-hostableCommunity Edition✓ every feature, free forever
Free cloud plan30-day trial✓ 10k pageviews/mo, free forever
Paid cloud from$9 / 10k pageviews€12 / 10k pageviews · 3 sites

Feature and pricing comparison based on public documentation as of July 2026 — check plausible.io for their current details. If we got something wrong, tell us and we'll fix it.

Choose Plausible if…

  • You only need clean traffic stats and a trusted, established brand.
  • You're already invested in its ecosystem and integrations.
  • You don't run paid campaigns and never plan to.

Choose Pulse if…

  • You buy ads and want to know which campaigns actually pay — CPA and ROAS per campaign, not just visitors.
  • You want a weekly marketing P&L in your inbox: spent vs made, with kill/scale verdicts.
  • You want anomaly detection that speaks in money, not percentages.
  • You want a genuinely free tier (10k pageviews/mo) or free self-hosting of every feature.

See your own numbers in under a minute.

Free up to 10k pageviews a month — forever. Or self-host every feature for free.

Start free — no cardSee pricing